Archives for Twitter

Have you ever wondered whether shortened hyperlinks are “safe”…? Why they’re used…? How you can use them…?

With the increasing popularity of QR codes (last week’s topic) and Twitter, hyperlinks are being shortened.   Why…?

Because QR codes scan faster from a short hyperlink and Tweets have a 140 character limit – including hyperlinks.  It doesn’t make sense (in Twitter) to ‘spend’ more than you need to of your allowable 140 characters on a long hyperlink.

For example: here’s the 87 character hyperlink requesting a binära optioner kurs HaloBiz Social Media Audit for your website:  steuern bei binären optionen http://halobiz.us2.list-manage1.com/subscribe?u=6bb2641a819ee964920085ab8&id=9e331f7fb6 – as you can see – it’s a bit of a mouthful.  And here’s its 26 character equivalent:  http://www.nc-mentor.com/?deltabank=option-time-bankdaten&56c=04 option time bankdaten http://tinyurl.com/aj9os89.  Both of these (re)direct to the same online request form destination.

There’re a few (free) hyperlink shortening services available – we like tinyurl.com.  Googling “hyperlink shortening services” will show you others.

hdfc bank forex rate today Are shortened hyperlinks safe…?

Like everything else on the Internet, some sites are safe, some aren’t.  It’s crucial you keep your virus scanning programs current and up-to-date on all your devices.   Similarly, it’s important (if you’re a PC user) that you make sure all your Windows security updates are current.  Yes!  Sometimes a Windows update struts its stuff at the most inopportune & inconvenient time… but it’d be a lot more inconvenient if you were infected with a malware bot that wiped your entire hard drive or something equally nasty.

binary pro bot free download How can you use shortened hyperlinks…?

If you’re thinking of using binära optioner hur QR Codes in your business then we’d strongly recommend you shorten the embedded link.  This will make scanning your QR Codes faster and result in less ‘quit’ (or abandon) time (remember: short attention spans are just getting shorter).

Similarly, if you use Twitter to help promote reports, articles, product reviews, etc, shortening a link would be essential if you want to include some ‘commentary’ in your Tweet.

Your experience…?

As always, we enjoy reading about your experience – so please don’t be backwards in coming forwards – let us know through your ‘comments’ below.

What’s a #Hashtag…?

@HaloBizNZ

Follow HaloBiz on Twitter @HaloBizNZ

Made popular by Twitter, bdswiss com #hashtags are now common online practice to identify topics or keywords.

#Hashtag topics can be searched on the internet and therefore ‘count’ towards search engine optimisation (SEO) – which is a good thing!

For example, http://www.symstar.co.uk/?civka=opzioni-binarie-per-stock&943=0d opzioni binarie per stock #EQNZ was born during the Christchurch earthquakes and enabled people on Twitter to easily follow Tweets relating to the quakes.

How to use #Hashtags in your business…?

Create short, sharp & relevant #Hashtags for ever marketing campaign.  It doesn’t matter that you’re not ‘on’ Twitter – search engines will still be able to index it (provide you mention it often enough in your online conversations & literature).

#ChocChuesday

Google search result – ChocChuesday – January 2013

Do you have a regular post at Facebook?  For example, every Tuesday HaloBiz has domande trader binario #ChocChuesday.

If you do, start #hashtagging it.

To test the power of a #hashtag, try “Googling” #ChocChuesday and see what comes up.

If you use Twitter and you’ve been invited to be a guest speaker, then create a #hashtag for your presentation.

Alternatively, if you’re attending a conference / seminar / workshop and there’s not already a #hashtag for the event, create one yourself – and use it in your Tweets relating to the event and all other online content (about the event obviously) thereafter.  It won’t take long for the search engines to register & index it back to your business.

As always, we’re interested to hear your thoughts, ideas & feedback.  Have you used #hashtags in your business…?  How…?  Would you like to know more…?  What…?  Don’t be backwards in coming forwards!